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“There are no bad pictures; that’s just how your face looks sometimes.”
― Abraham Lincoln

Like most moms, I can never have enough photos of my three kiddos. What began as a quest to capture every milestone and moment of their lives, turned into a hobby, passion, and now, a growing business.

Thirteen years ago, I picked up my first “fancy” camera and began experimenting with different lenses, lighting, and exposure. Each time I mastered a new technique, I could feel my devotion to the art of photography intensify and I wanted to learn more.

In 2014, my father passed away unexpectedly. Remembering the pictures I had taken of him prior to his death, I was inspired to establish a Pay It Forward Project in his honor. With this project, I have had the privilege of photographing hundreds of families at little to no cost, with any proceeds received being donated to a charitable organization.

Since establishing Sandi Petersen Photography, I still make time for Pay It Forward photo shoots throughout the year. As a seasoned lifestyle photographer, my shooting style is natural, easygoing, and fun, capturing authentic images and bringing them to beautiful life with the magic of light and exposure.

Most days you can find me in my editing chair, making photo-magic, enjoying the beautiful Humboldt outdoors with my husband and three kids, or facing off with my foul-mouthed parrot and succulent eating chocolate lab.  I recently acquired a gorgeous studio space in the Victorian Village of Ferndale.  Did I mention it’s behind an awesome burger stand and just down the street from an amazing pizza parlour?

I love working with wild toddlers, cracking jokes at once stern-faced children, and making reluctant husbands feel like male models. What can I say? I like a challenge. Whether I’m photographing a newborn, orchestrating a senior portrait shoot, or coordinating multigenerational family photos, I feel most alive when I am behind a lens.